Condominium Management for COVID-19

Covid Updates|

In the past two years, the “new normal” of both the individual and companies has changed drastically. For many companies this has meant changes in their work procedures to work from home, and/or reduced the work load across their business. In the property management sector the emphasis has been on finding innovative solutions to reduce the risk of COVID-19 in the residential areas, including increasing staff productivity and availability to support in the daily situations that occur due to this pandemic.

The learning curve of COVID-19 has been fast and ever-changing. With the heavy responsibility of the health and safety of each of our co-owners and buildings, PPM Management has taken the firm and proactive approach in the management of this pandemic on each site.

Cleanliness:

While it’s impossible to completely eradicate the risk of the spread in a large condominium, our efforts focus implement strict cleaning schedules for all common areas to support and reduce the spread of COVID-19.

  1. Deep clean of the insides of the lifts every ½ hour
  2. Cleaning the lift buttons on each floor every 1-2 hours
  3. Wipe down and clean of all lobbies, and contact areas every ½ hour
  4. Parcels are sprayed and separated prior to delivery; we try to implement contactless delivery as much as possible through the use of applications such as Urbanice for parcel management

Communication:

This is a key factor in the reduction of the spread of COVID-19. It is our business promise to always provide transparency and share information with our co-owners, committees and employees as much as we can.  

  1. Keep each committee and JPM updated with reports and progress in each situation
  2. We announce each case when arises to the co-owners.
  3. Search CCTV footage to find the most accurate information for the timeline of the patient
  4. Directly call to inform all co-owners who may have been in contact in each case

COVID-19 has required us all to really “think outside the box” and find solutions for everyday problems to support and ensure the safekeeping of the co-owners and residents in each building. With our teams at head office and on-sites who show strength, creativity to find innovative solutions and care for each of our clients, we know that we can get through this difficult time together.

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Property Developers Look to Tech Platforms for a Boost!

Real Estate News|

Amid a property market slowdown and travel obstacles, developers are adopting digital tools to boost residential sales from local and foreign demand as well as tapping into a new generation of buyers offering sales via cryptocurrency.

Kromchet Vipanpong, chief executive of SET-listed developer AssetWise (ASW), said the company joined hands with Thai cryptocurrency firm Bitkub Capital Group Holdings last week to launch a digital currency exchange service for home purchases.

“We want to have a variety of money transfer channels in addition to cash, bank transfers and credit cards,” he said. “Our customers can use cryptocurrencies for payments and the fee is lower than credit cards at only 0.25% compared with 2-3%.”ADVERTISEMENT

Mr Kromchet said the partnership with Bitkub will help it expand to a new market — a younger generation familiar with digital money.

“Since we launched last week, two customers have made monthly down payments using Ethereum, which we swapped to baht in our account,” he said. “They are customers at Kave TU, a condo project targeting university students.”

Bitkub is the country’s largest local digital exchange, with the number of applicants for trading accounts totalling more than 1.5 million and a maximum trading volume of over 1.2 billion baht per day.

As the value of the digital asset market hit US$1.64 trillion (52 trillion baht) globally and 213 billion baht in Thailand in May 2021, up from 165 billion baht in April, ASW last week set up Digitonize Co to explore opportunities in this market.

Next month Sansiri Plc plans to allow customers to pay for home purchases and common area fees with four digital currencies available through Bitazza, a local digital asset broker.

“Foreign buyers are not currently allowed to buy Thai or Bangkok properties with cryptocurrency,” said Sansiri president Srettha Thavisin. “If this changes, we can tap the foreign market immediately as our sales to this segment rank as the largest.”

SC Asset Corporation Plc is another residential developer that took up Bitkub’s offer of an investment portfolio worth up to 1 million baht for those buying a unit at two luxury condo projects: 28 Chidlom and Beatniq Sukhumvit 32.

Online sales channels, which many developers have sped up since April last year, will become a normal tool in the post-pandemic period, according to SET-listed Sena Development Plc.

Athika Boonrodchoo, vice-president of Sena’s capital allocation and investment department, said the company needs to develop digital tools to facilitate online sales channels such as virtual tours of housing projects.

“Customer behaviour has changed,” she said. “People now make one or two visits before deciding — compared with three to four times in the past — as they study projects and units through online channels.”

Ms Athika said virtual tours should be conducted with sincerity because customers will eventually visit projects to see physical units before nailing down their decision.

“A home is a high-value item. It will not be viewed only on a screen before a deal is struck,” she said. “Online channels are a tool for customers to shop around on before making a site visit to see a clearer picture.”

Piya Prayong, chief executive of residential developer Pruksa Real Estate Plc, said online sales channels have helped support offline sales.

Since the pandemic, sales from online channels have risen by 70-80%.

“More customers are using search engines to view and study our projects. This medium rose by 20% after the third wave of Covid-19 in April this year,” he said. “We need to design our products and provide information via online channels to attract more customers.”

Phattanan Phisutvimol, president of the Phuket Real Estate Association, said Phuket properties remain attractive to foreign buyers, particularly those from China and Hong Kong.

“Phuket property transactions including sales and down payments via online channels look promising, but transfers were limited as overseas buyers were unable to come and receive units,” he said.

According to property website DDproperty.com, Phuket’s Thalang district was ranked second for most receptive feedback. It saw a year-on-year jump of 164% in April this year, following Rayong’s Muang district with a rise of 174%.

In third and fourth were the Kathu district in Phuket and San Sai district in Chiang Mai, with growth of 151% and 128%, respectively.

“Developers should target both local and overseas buyers,” said Kamolpat Swaengkit, the website’s country manager. “Do not stop online marketing activities as they help build brand awareness among potential buyers.”

Yanyong Thaicharoen, head of the Economic Intelligence Center, a research house under Siam Commercial Bank, said online sales and marketing channels are appropriate strategies for property developers to adopt.

Article Originally Published on the Bangkok Post: https://www.bangkokpost.com/business/2138283/property-developers-look-to-tech

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